KRAFT HEINZ

JUST CRACK AN EGG

Client: KRAFT HEINZ

Just Crack an Egg is a plastic cup you find in the egg aisle. It’s filled with different ingredients like bacon, sausage, cheese, potatoes. All you have to do is add a couple eggs, stir, and microwave. While delicious, it’s still a new and kind of weird way to eat eggs in the morning. So we developed this campaign to try and get skeptics to reconsider their skepticisms. GET OUTTA HERE.

Director : Clay Weiner